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How Shane Eslahi Scaled His Solar Sales Team from $0 to $10M with D2D Experts

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Industry

Solar

Challenge

Shane was new to the solar industry and lacked door-to-door sales experience. He needed a proven framework to scale quickly.

Results

Grew from $3.5M to nearly $10M in 3 years, expanded to 25-person sales team, and reached 200 deals annually.

Key Product

D2DU

$3.5 M to $10 M
Revenue Growth
60 to 200
Deals Completed
2x
Team Expansion

“Don’t try to recreate the wheel! Utilize the D2D Experts & people in the community to learn from. When you think you’ve worked hard enough, work even harder. Being around others who were already excelling, I could see what was actually possible. Investing in yourself is crucial!”

Shane Eslahi

Founder, Peace Love Solar

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About Shane Eslahi

Shane Eslahi is the founder of Peace Love Solar in Florida. He began his door-to-door journey as a newcomer to the solar industry. He turned to the D2D Experts for guidance, starting with podcasts and YouTube content before investing in structured training through D2DU and attending industry events. In just three short years, Shane transformed from an industry novice to leading his team at Peace Love Solar towards nearly $10 million in annual revenue.

  • Initial Revenue: $3.5 million (First Year)
  • Current Revenue: Approaching $10 million annually
  • Team Structure: 25 setters and closers
  • Years in Sales: 3 years

The Challenge

Initial Situation: Shane Eslahi had no prior experience in door-to-door sales. Starting from scratch, he faced the challenge of breaking into the solar industry and building a successful sales team—without the mentorship, systems, or strategy needed to scale his operations.

  • Lack of exprience in D2D Sales: Shane began without any direct experience in door-to-door sales, making the learning curve steep.

  • Scaling Challenges: Without structured training, scaling and maintaining sales consistency was challenging.

  • Community Isolation: Initially lacked a support system or mentorship to guide early growth.
 

The Solution: Strategy Implementation

Shane discovered the D2D Experts podcast and began implementing what he learned. 

Phase 1: Initial Learning & Implementation

  • Purchased D2DU training and actively consumed podcasts and YouTube content.
  • Began attending industry events to learn firsthand from experts.
  • Quickly executed initial deals, closing 5 deals in his very first month.

Phase 2: Rapid Growth & Community Integration

  • Attended multiple events and joined Elite and Circle programs for deeper engagement.
  • Implemented structured training processes learned from D2DU, significantly increasing deal volume.
  • Leveraged insights from high-performing peers to refine sales strategies and expand team capabilities.

Phase 3: Long-Term Scalability

  • Built a robust team structure with clearly defined roles for setters and closers.
  • Regularly participated in mastermind groups and industry-specific events to stay ahead of trends and maintain growth momentum.
  • Utilized continuous learning to optimize team performance and sustain substantial revenue growth.

Resources Utilized

  • D2DU Training Platform: Structured education on sales techniques, processes, and strategies.
  • Industry Events & Masterminds: Access to community insights and high-level strategic guidance.
  • Community Networking: Direct interaction with successful peers and mentors within the D2D Experts ecosystem.

 

 

Key Results Achieved

Quantitative Outcomes

  • Revenue Growth: Grew from $3.5 million in his first year (60 deals) to approaching $10 million annually.
  • Deal Volume: From 60 deals in the first year to 200 deals annually.
  • Team Expansion: Built a high-performing sales team with 25 dedicated setters and closers.

Qualitative Outcomes

  • Enhanced Team Culture: Fostered a competitive, motivated sales environment through structured training and peer motivation.

  • Scalable Business Model: Created sustainable growth through clear sales systems and accountability.

  • Community Influence: Leveraged D2D Experts' community to redefine possibilities and scale aspirations.

Since joining D2D Experts, Shane scaled Peace Love Solar from $3.5M to over $10M in annual revenue, growing from 60 to 200 deals per year. His team expanded from a solo operation to 25 active sales reps.

Lessons Learned

  • Leverage Proven Systems: Utilizing established industry methods and community expertise significantly accelerates growth.

  • The Importance of Continuous Learning: Regular investment in personal and professional development has a direct impact on sales success.

  • Community Matters: Surrounding yourself with successful, driven individuals elevates performance and motivation.

Conclusion

Shane Eslahi’s journey from a solar industry newcomer to nearly $10 million in annual revenue highlights the profound impact structured training, community engagement, and continuous learning can have on sales success. Leveraging the D2D Experts' resources, Shane rapidly built a scalable, high-performing team, clearly demonstrating the power of proven methods and supportive networks.

Take the first step toward explosive growth and industry-leading success. Leverage proven systems, world-class training, and a supportive community to scale your sales team and revenue.